Struik Travel Author Charlene Smith Discusses the Rise of Travel Apps

 
Charlene Smith, author of the forthcoming Struik Travel & Heritage title Mandela: In Celebration of a Great Life, has developed a travel app called “South Africa Travel: The Rainbow Nation”. In a column for Travel Write, Smith explains the value of travel apps and highlights why apps are increasing in popularity:

In three years 60% of all the information we receive will be video on hand-held receivers. Pretty remarkable isn’t it? At the weekend I watched a clip from NBC in 1994 where anchor Bryant Gimble and his cohosts were laughing at news reports that one day we would all be using something called, “the Internet.”

“It’s apparently quite useful,” one commented.

Welcome to 2012, you need to be looking at your smartphone and figuring out how smart is it in terms of using apps? Blackberry’s fortunes are dipping badly because it seems incapable of rising to meet this new world.

• Complete column: Travel Write

• Buy the app from the iTunes Store

• “Like” South Africa: Travel the Rainbow Nation on Facebook

Book details

• Mandela: In Celebration of a Great Life by Charlene Smith
  Book homepage
  EAN: 9781431700790
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Images courtesy Apple iTunes